Join ISSIP and Save!

Join the International Society of Service Innovation Professionals (ISSIP) and buy Service Thinking: the Seven Principles to Discover Innovative Opportunities for only $20 ($5 for the e-book version). That’s a savings of $23.95 off the cover price.

Already own a copy of Service Thinking? You can use the discount on another book in the Service Systems and Innovations in Business and Society series from Business Experts Press.

Here’s how it works.

1. Register as a Member on the ISSIP Website

ISSIP membership is free and gives you valuable professional networking benefits. To join, just click this link and provide a little information about yourself:

  • Username
  • Email Address
  • First Name
  • Last Name
  • Website (if you don’t have your own website, use your LinkedIn profile page, Google+ page, or Facebook page–the field is required)
  • Biography in one or two sentences.
  • Password (twice)
  • Country you are located in
  • Organization name

Note that ISSIP is planning to redesign its website, so the exact format of the registration page may change slightly.

2. Log in to the ISSIP Website with Your New Username and Password

 3. Navigate to and copy the discount code.

You must be logged in to the website to see this page. The code has been obscured in this image: it will appear in the area marked by the blue box.

Copy the code to your clipboard or keep this page open in a separate browser window.

4. Go to the Business Experts Press page for Service Thinking

The full URL, if you need it, is

Click “Buy Book” or “Buy E-book.”

5. Click “Checkout.”

6. Enter Discount Code

Enter your ISSIP discount code in the box below the credit card information form. Discount will be applied when you click the “Continue” button at the bottom of the page.

7. Look for Your Copy of Service Thinking in the Mail!

(Or download it straight to your e-book reader if you got the electronic version.)

Enjoy more benefits of ISSIP membership.